Q1 INVESTOR DECK

UNI

LANDMARKING A NEW ERA OF DIGITAL

THE ON-DEMAND SERVICE INEQUITY CRISIS

industry-wide UNPROFITABILITY

• Industry giants such as Uber, Lyft, and Doordash, as well as their competitors, have struggled with profitability from day one due to their unit-economics heavy marketplace business model
• Per Yahoo Finance, 10/30/23: “Institutional owners may consider drastic measures as Lyft, Inc.'s (NASDAQ:LYFT) recent US$282m drop adds to long-term losses”
  

DYNAMIC & DYSNFUCNTIONAL ECONOMICS

• Operated on algorithmic pricing models made up of dynamic fees that create pricing volatility and consumer unaffordability
• Partnered merchants increase prices due to high commission fees
  
• Contracted workers face commissions fees as high as 70%, resulting in low wages as miniscule as $6.26 per hour
  

user experience complications

unsafe & uncomfortable

• Ride share platform safety measure inadequacy has led to a myriad of in-ride abuse/violence tragedies
• Lack of social features creates a tense and awkward ride environment
• Absence of accommodations has hindered mass-accessibility and user comfort
• Per Alarms.Org, 23% of surveyed women said they’ve had to report an uncomfortable encounter with a driver to Uber
  

LABORER LOCKS

• Drivers classified as independent contractors lack associated privileges
• The platform's algorithm assigns the majority of gigs
  
• Drivers’ pay structure is volatile and fractional (among Uber, 49.5% average estimated take rate according to a 11/15/23 study from CU Boulder Research)
  

FOSTERING THE INAGURAL GLOBAL PLAZA

• The UNI app is a one stop inter-community platform empowering global wellness through equitable commerce and immersive global discovery
• Powered by our multi-functional LLM (large language model), UNI.AI, enabling automated precise compatibility matchmaking for users
• UNI provides space for gig workers and small businesses to foster digital storefronts, enabling them to operate without overhead or commission fees
  

universal exploration

• Immersive interactive discovery map that enables users to discover and connect with people, services, and activities worldwide
• UNI.AI prompts users to get automatically connected with their best matches

INSTATRANSIT

• Platform epi-center for on-demand transportation and delivery
• F2U (free-to-use) model
• Experience-customizable rides of all mobility types
• Industry-unique security settings such as ID verification, trip authentication, and in-app recording
• Price surging is dethroned by InstaTransit’s flat-rate per-mile pricing model
• ‘Dollar DD’- Rides become $1 per mile from 12 AM-3 AM

INDEPENDENT VENDOR

• UNI also breeds a new worker classification, independent vendor
• All partnered merchants and gig workers are given full operational autonomy
• Granted decentralized digital storefront as well as 100% commission for every order on the platform
• Gig workers can redeem reward points for completing challenges
• Live directory of pending gigs

MARKET OPPORTUNITY

The UNI app's all-in-one nature positions itself across the on-demand service landscape (appx. $8.2B US market size), on-demand mobility landscape (appx. $141B US market size), and the social discovery landscape (apxx. $217B market size)-$366B US TAM

• Our launch market will be the DMV region, which is heavily frequented by commuters and tourists and encompasses Washington DC, Maryland, and Virginia

• 58% of DC residents don’t drive themselves to work, however the city houses appx. 61K gig workers

• Barrier-free mass accessibility is the ultimate goal of UNI, however in our initial launch, college students are our primary customer segment

• The DMV region houses an estimated 411K college students
  

College Flywheel

rEVENUE streams

Yearly subscriptions will eventually be offered (typically 20% cheaper than monthly equivalents). Also, revenue will be grossed through the offering of our in-app currency “UNI Token”.

UNI+

monthly price

INDIVIDAUL

$99.99

ENTERPRISE

uni pass

monthly price

$7.99

INDIVIDAUL

$39.99

ENTERPRISE

ADVERTISING SOLUTIONS

*Pricing is subject to change based on the micro/macroeconomic climate

2:We collect a .10c booking fee for every ride booking

TRACTION/GTM

TRACTION

• Steadily flourishing content marketing campaigns; +53% MoM Instagram followers, ~1.5K wait list sign ups
• Partnered with previous Amazon, GoDaddy, and DraftKings collaborator and vehicle advertising enterprise, MobilAds
  
• Selected participant for gBeta Impact Innovation Academy spring cohort
  

gtm

• Strategic symbiotic partnership cultivation with colleges, autobody shops, job agencies, and travel agencies
• Affiliation with gig worker strikes for customer acquisition
• Subscription referral program for influencers and customers
  

dream team

• Acclaimed sales & customer service savant across a myriad of sales environments
• Developing company strategies and pragmatically executing company operations
  
• Versed in content curation, frontend development, copywriting, and operational management

Isaiah Cole

(Founder/CEO)

• Business Management major at Davis & Elkins University
• Spearheaded various engagement-dense campaigns
• Cultivated steady audience growth across company Tik Tok & Instagram pages
  

Volkan Ergen

(Social Media Manager)

Mason Marker

(Senior Engineer)

• Multi-lingual programming & automation specialist
• James Madison University BS of CS graduate

Mason Marker

(Senior Engineer)

• Co-masterminding product features and implementations

• Frontend & Web App development savant
• James Madison University BS of CS graduate

Harris Chaudhry

(Systems Engineer)

GLOBAL FOOTPRINT

• Platform initiative geared towards carbon emission depletion through mass-accessible carpooling & eco-friendly transit

• All transporters and riders will redeem UNI Tokens for each shared ride & EV trip they complete, tokens can be redeemed towards in-app discounts

MISSION: NO MORE EMISSIONS

• Curbing inflation pressures and financial instability by replacing dynamic pricing with flat-rate fees while simultaneously expanding gig worker & small businesses’ profitability through unlimited & uncut platform revenue

GLOBAL UNITY & WELLNESS

• Promoting community unity through borderless global discovery and automated compatibility matchmaking to entities and people of all kinds

Mason Marker

(Senior Engineer)

PITFALL EVASIONS

SELF DRIVING disruption?

• At a surface view, the mass adoption of autonomous vehicles may appear to pose a existential threat to our growth
• However, the imminence of this seems to be very distant, the industry leader and GM subsidiary, Cruise was forced to remove all of their autonomous vehicles from the road, and media reports suggested that many of the vehicles were partially human-powered
  

ENCLOSED MARKET ENTRY?

• Despite the colossal market presence and abundant resources of the incumbents, their fragile yet staggering stature is upheld by a lack of superior alternatives
  

• Our economic equitability remedies users most crippling pain point
• The community dynamics of the UNI platform grant us an unmatched scaling competitive advantage as it allows for perpetual organic growth
  

CEO Email: Isaiah.cole@poolrides.com

Company website: www.gouni.app

Instagram: https://www.instagram.com/_theuniapp/

LinkedIn: https://www.linkedin.com/in/isaiah-cole-839a981ab/